This month’s creativity workout will be hosted by Experience Designer, Noelle Langston. To participate, bring a sheet of blank paper with a writing utensil (or your digital version of choice) and a desire to explore new ideas from scratch. Keep it fast and easy!
June’s theme is ‘Not the Persona’ and we’ll be creating exclusionary personas to identify the types of customers that are least likely to be attracted to our business. We’ll create our personas based on the least compatible needs, values, and behaviors of people to explore how they differentiate from your ideal customer. Note: We will not judge you if you decide to use this for your dating life.
This is a virtual event open to everyone and the session will begin promptly at 11am Pacific Time. We’ll start with a brief introduction including examples and navigational prompts, but the majority of the time will be focused on your own exploration of the subject. At the end there will be time for those who want to share their creations but it isn’t required and there will not be any critique of anyone’s work.
(15 minutes) Quick intro with some prompts and inspirations to offer a little spark.
(30 minutes) Time to create! We provide music or feel free to mute and put on your own tunes.
(15 minutes) Show & tell time for those who want to share their creations! Completely optional.
As a reminder, our goal at Bold Type is to host a cheerful space every month-ish to practice the art of generating new ideas at no cost with anyone who wants to join. We use themes to give each workout a little structure. There will be no feedback or heavy instructions, the hardest part is showing up! Our community ranges from people who do creative stuff for a living to beginners who may need some encouragement. The point is simply to build that creative muscle and have a good time alongside a fun group of people. We hope to see you there ✨
Register for the event here!
For questions and suggestions, contact the studio at hello@boldtype.com.